Movistar - "This Is Not a Game"

VML Mexico

VML Mexico Mexico City, Mexico

2504

Brand: Movistar
Country: Mexico

Advertiser: Movistar

Title	This Is Not a Game
Title (original language)	Esto no es un juego
Agency	VML Mexico
Campaign	This is not a game
Advertiser	Movistar
Brand	Movistar
Date of First Broadcast/Publication	2024 / 4
Business Sector	Internet Service Providers
Philosophy	In an effort to highlight the importance of a safe digital environment for online gamers, the campaign seeks to raise awareness of the risks associated with online gaming and promote the adoption of safe practices among gamers.
Media Type	Branded Content
Length	300 seconds
Production Company	Landia
Advertising Manager	Paula Fernández
Advertising Manager	Fernanda Pérez
Advertising Manager	Karely Munarriz
Advertising Manager	Judith Rangel
Chief Creative Officer	Debbi Vandeven
Executive Director	Lauren Lafranz
Chief Creative Officer	Nino Goldberg
Chief Creative Officer	Daniel Minaker
Chief Creative Officer	Sebastian Tarazaga
Operations	Facundo Palacios
Chief Creative Officer	Olivia del Río
Chief Executive Officer (CEO)	Hector Fernandez
Chief Creative Officer	Luís “madruga” Enríquez
Head of Art	Rodolfo Lopez
Creative Director	Christian Santacruz
Creative Director	Daniel De Leon
Creative Director	Raul Pineda
Art Director	Luis Paul Flores Galarza
Copywriter	Miguel Ángel Bautista
Art Director	Samuel Ríos y Valles
Art Director	Jonathan Jiménez
Copywriter	Pedro Germán López
Account Director	Adriana Veytia
Account Director	Alejandra Iturriaga
Account Director	Claudio Pérez
Production Manager	Violeta Lopez
Agency Producer	Nadia Gonzalez
Agency Producer	Darío Casso
Production Manager	Isay 'Sayo' García
Production Manager	Juan Manuel Saucedo
Director	Lucas Shannon
Executive Producer	Claudio Amoedo
Executive Producer	Thomas Amoedo
Production Manager	Mercedes Guereño
Creative Team	Luciana Abramzon
Producer	Julz Cruz
Photographer	Agustin Claramount
1st AC	Xavier Homs
1st AC	Alvaro Barrera
2nd AD	Luis Ibarlucea
2nd AD	Andrea Guevara
Line Producer	Rodrigo Cid
Production Coordinator	Carla Azcoitia
Production Manager	Ricardo Falcón
Production Art Director	Celeste Alonso
Costume	Julieta Sarrat
Costume	Eliana Sarraf
Make-Up Artist	Paulina Paez
Casting	Gustavo Anselmi
Casting	Marcos San Román
Gaffer	Ernesto Rodríguez
Steadicam	Kike Moncada
Drone Operator	Daniel Villagómez
SFX	Luis Ambríz
VFX/Post Production	BDS
Director Post Production	Eduardo Sánchez Molina
Editor	Narf Álvarez
Graphic Designer	Mateo Udon
Animation	Narf Álvarez
Colorist	Tomás Blasón
Music / Sound Design	BDS Music
Sound Engineer	Israel Jiménez
Sound Engineer	David Fournier