Title #PauseToRemember
Agency
Zulu Alpha Kilo
Campaign
#PauseToRemember
Advertiser
HomeEquity Bank
Brand
HomeEquity Bank
Date of First Broadcast/Publication
2019 / 11
Business Sector Others
Story On Remembrance Day 2019, the Royal Canadian Legion, a Canadian organization that supports military veterans, recruited top video game streamers worldwide, on platforms such as Twitch, Mixer, and YouTube, to #PauseToRemember our veterans with a moment of silence.
Media Type
Digital
Length 119 seconds
Agency
Zulu Alpha Kilo
Creative Director
Zak Mroueh
Associate Creative Directors
Vic Bath, Dan Cummings
Art Director
Michael Romaniuk
Writer
Jackson Kemp
Account Team
David Tremblay, Violet Karbalaei
Planning Team
Tim Hopkins, Sean Bell
Client
HomeEquity Bank
Clients
Yvonne Ziomecki, Vivianne Gauci, Niary Toodakian
Media Agency
OMD
Media Agency Planners
Dwayne Mataseje, Mitchell Cornelisse
PR Agency
Provident Communications
PR Agency partners
Wojtek Dabrowski, Morgan McLellan
Production House
Zulubot
Production House Producers
Tom Evans, Colleen Allen
Editor
Ashlee Mitchell